Why does a SENTRY Call Blocking program require a display name?

    A generic display name is required when SENTRY Call Blocking is configured as a standalone solution.  This means that the business has chosen to protect phone numbers with call blocking but does not want to brand outbound calls.

    Carrier agreements and network requirements require SENTRY-only programs to include a generic display name as part of program setup. This is a requirement that supports distribution carrier and network agreements and does not mean branded calling has been purchased or enabled. 

    For this reason, a display name is required in the Customer Portal when a SENTRY Standalone program is created. The display name used for a SENTRY only program is a generic, industry-specific name. 

    Examples may include:

    • Financial SRVS
    • Healthcare SRVS

    Depending on the receiving network, the configured display name may override the phone number’s existing CNAM, also known as the Caller ID Name.

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